Zapext vs WA Web Plus (2026): a WhatsApp Web toolbox or a CRM?
Pick WA Web Plus if you mainly need broadcasts, auto-reply workflows, privacy tools and exports across several WhatsApp numbers, priced in USD per number (from US$14.99/month or US$149.99/year for one number, as of Oct 2026). Pick Zapext if you want a Kanban CRM inside WhatsApp Web for one number, shared by up to 4 people on Plus: from ≈ US$ 9.60/month (charged in Brazilian reais, BRL, at 5.2 BRL/USD on 28 Sep 2026) or ₹699/month in India.
| Feature | Zapext | WA Web Plus |
|---|---|---|
| Type | Chrome extension: a sales CRM inside WhatsApp Web, regular or Business number, no WhatsApp Business API | Chrome extension: a toolbox for WhatsApp Web (broadcasts, auto-replies, privacy, export); no WhatsApp Business API |
| Pipeline view | Kanban: every chat is a card you drag between stages such as New contact, Negotiating and Closed | No pipeline or deal view listed on its site or help centre |
| Labels | Labels on regular or Business accounts | Uses WhatsApp's own chat labels in workflows, broadcasts and exports |
| Quick replies and templates | Text, audio, media and files, sent in one click | Templates with media, attachments, contact cards and variables: 5 / 15 / 25 by plan |
| Auto-reply | Keyword auto-reply on every plan | Smart Reply workflows (keyword, attachment, call, location, group events): 5 / 20 / 50 by plan |
| Scheduling and reminders | Scheduled messages and follow-up reminders on every plan (sent while WhatsApp Web is open) | Pricing page lists Scheduled Messages on Professional and Expert only; broadcast campaigns can be scheduled; 10 / 50 / 100 tasks by plan |
| Sending to lists | Contact-list sending to people who agreed, sent gradually | Broadcast campaigns with CSV/Excel import, scheduling and working hours; 5 / 15 / 20 saved campaigns |
| Voice and privacy | Voice message transcription; privacy mode hides chats on screen | Blur messages, hide online status, restore deleted messages; transcription not listed |
| Team and numbers | One number per licence · Starter: 1 user · Plus: up to 4 users on one number, chat transfer, round-robin | 1 / 5 / 10 numbers by plan (each user is a different number); team work on one number not described |
| Integrations | One-way outbound webhooks (HubSpot, Pipedrive, Bitrix24, Google Sheets or any URL); check the pricing page for plan availability | Two-way webhooks, including an incoming REST API, on Expert only (10 webhooks) |
| Where data lives | CRM data on your computer, encrypted; backup, export and import | Most features run in the browser; if enabled, sync, webhooks and campaign storage may store data on its servers |
| Free version and refund | Paid plans; 7-day money-back guarantee | Free version ("Get Started Free"); refund requests within 7 days of the first subscription |
| Price (as of Oct 2026) | Per number: Starter ≈ US$ 57/yr or ≈ US$ 9.60/mo; Plus ≈ US$ 192/yr or ≈ US$ 25/mo (charged in Brazilian reais, BRL, at 5.2 BRL/USD on 28 Sep 2026); India ₹699/mo, ₹6,990/yr, Plus ₹1,799/mo | USD: Starter US$14.99/mo or US$149.99/yr (1 number); Professional US$34.99 or US$349.99 (5); Expert US$49.99 or US$499.99 (10) |
| Chrome Web Store | 552 users, 5.0 out of 5 (45 reviews), 24 Oct 2026 | 2,000,000 users, 4.7 out of 5 (52.6K ratings), Featured, 25 Oct 2026 |
WA Web Plus is a WhatsApp Web toolbox for broadcasts, smart auto-replies, privacy tools and contact export, priced per WhatsApp number from US$14.99 a month. Zapext is a CRM inside WhatsApp Web, with a Kanban pipeline, labels and follow-up reminders, from ≈ US$ 9.60 a month (charged in Brazilian reais, BRL, at 5.2 BRL/USD on 28 Sep 2026) or ₹699 a month in India.
WA Web Plus is not WAPlus CRM, a different extension compared in Zapext vs WAPlus.
What WA Web Plus is
WA Web Plus is published by Elbruz Technologies, listed with an address in Istanbul, Turkey. Its help centre lists broadcasts, smart auto-replies, templates, contact and group export, privacy controls (blur messages, hide your online status), restoring deleted messages, and webhooks; its pricing page adds a click-to-chat link generator. Smart Replies are workflows triggered by keywords, attachments, calls, locations or group joins.
On 25 Oct 2026 its Chrome Web Store listing showed 2,000,000 users, 4.7 out of 5 from 52.6K ratings and a Featured badge. Zapext had 552 users and 5.0 out of 5 from 45 reviews on 24 Oct 2026.
What Zapext is
Zapext turns WhatsApp Web into a sales CRM on your regular or Business number, without the WhatsApp Business API: a Kanban board where each chat is a card, labels, quick replies, reminders and scheduled messages, keyword auto-reply, voice transcription, privacy mode, backup and list sending. Plus adds up to 4 users on one number.
Pricing as of Oct 2026
WA Web Plus charges in USD, and each user "represents a different WhatsApp number". Starter (1 number) leaves out scheduled messages, group tools, contact sync and webhooks; Professional (5 numbers) adds scheduled messages, group tools and contact sync; Expert (10 numbers) adds 10 webhooks.
Zapext charges one licence per number (ask about volume pricing). US$ prices are approximate, charged in Brazilian reais (BRL) at 5.2 BRL/USD on 28 Sep 2026; India pays in rupees by card.
| Your setup | WA Web Plus | Zapext outside India | Zapext India |
|---|---|---|---|
| 1 number, 1 person | Starter US$149.99/yr or US$14.99/mo (no scheduled messages) | Starter ≈ US$ 57/yr or ≈ US$ 9.60/mo | Starter ₹6,990/yr or ₹699/mo |
| 1 number, 2–4 people | Not described | Plus ≈ US$ 192/yr or ≈ US$ 25/mo | Plus ₹1,799/mo |
| 5 numbers | Professional US$349.99/yr or US$34.99/mo | 5 licences: ≈ US$ 286/yr or ≈ US$ 48/mo | 5 licences: ₹34,950/yr or ₹3,495/mo |
| 10 numbers | Expert US$499.99/yr or US$49.99/mo | 10 licences: ≈ US$ 571/yr or ≈ US$ 96/mo | 10 licences: ₹69,900/yr or ₹6,990/mo |
For one number, Zapext costs less and includes scheduled messages on its first plan. On monthly billing, WA Web Plus costs less per number from five numbers (Professional US$34.99 for 5, about US$7 each, vs ≈ US$ 9.60). On yearly billing, five Zapext Starter licences (≈ US$ 286) cost less than Professional (US$349.99), and WA Web Plus is cheaper per number only at 10 numbers (Expert US$499.99, about US$50 each, vs ≈ US$ 57). WA Web Plus accepts refund requests within 7 days of the first subscription; Zapext has a 7-day money-back guarantee. See pricing for current Zapext plans.
Where WA Web Plus is stronger
- Scale: a far larger user and review base (2,000,000 users vs 552).
- Automation depth: multi-trigger workflows and broadcasts with Excel import, column variables, scheduling and working hours.
- Two-way webhooks: on Expert, an incoming REST API lets your own system send messages or run campaigns. Zapext sends outbound webhooks only.
- Several numbers on one plan, up to 10.
- Extras: a free version and, since version 5, cloud sync across computers.
Where Zapext is stronger
- A sales pipeline: Kanban, labels on regular accounts and follow-up reminders. WA Web Plus lists no pipeline view (25 Oct 2026).
- A team on one number: Plus puts up to 4 people on the same number, with chat transfer and round-robin distribution.
- Scheduled messages on the first plan; WA Web Plus's pricing page lists Scheduled Messages only on Professional and Expert (its broadcasting help describes campaign scheduling).
- Voice message transcription, not listed by WA Web Plus.
- More browsers: Chrome, Edge, Brave, Opera and Vivaldi. WA Web Plus says it is optimised for Chrome.
Data, privacy and safe use
WA Web Plus's privacy policy says core features run in your browser, while sync, webhooks and campaign storage, if enabled, may store data on its infrastructure. Its store listing says it handles personally identifiable information. Zapext stores your CRM data encrypted on your computer and does not send chat content to its servers (see our security page).
Both are desktop-only; automations need the computer on and WhatsApp Web open. WA Web Plus's terms leave the ban risk with the user, and no tool can prevent WhatsApp restrictions: message only people who agreed, at reasonable volumes, sending gradually, within the WhatsApp Business Messaging Policy. See our rules to reduce the risk of bans.
Which one should you pick?
Pick WA Web Plus if you mainly need broadcasts, auto-reply workflows, privacy tools or exports, run several numbers from one plan, or want an incoming API.
Pick Zapext if you sell from one number, want each lead on a pipeline with follow-up reminders, and share that number with up to 4 people. Also read Zapext vs Cooby or our roundup of WhatsApp Web extensions.
Sources
- WA Web Plus home and pricing — checked on 24 Oct 2026.
- Zapext pricing — checked on 24 Oct 2026.
- Zapext India pricing (INR) — checked on 25 Oct 2026.
- WA Web Plus Chrome Web Store listing — checked on 24 Oct 2026.
- WA Web Plus Help — Message templates — checked on 25 Oct 2026.
- WA Web Plus Help — Exporting data — checked on 25 Oct 2026.
- WA Web Plus Help — What is WA Web Plus? — checked on 25 Oct 2026.
- WA Web Plus Help — Smart Replies — checked on 25 Oct 2026.
- Zapext Chrome Web Store listing — checked on 24 Oct 2026.
- WA Web Plus terms of service — checked on 25 Oct 2026.
- WA Web Plus Help — Broadcasting — checked on 25 Oct 2026.
- WA Web Plus Help — Webhooks and API — checked on 25 Oct 2026.
- WA Web Plus Help — Welcome to WA Web Plus 5 — checked on 25 Oct 2026.
- WA Web Plus privacy policy — checked on 25 Oct 2026.
- WhatsApp Business Messaging Policy — checked on 25 Oct 2026.
Verdict
WA Web Plus wins on scale and automation: 2,000,000 users, multi-trigger auto-reply workflows, broadcasts with Excel import, an incoming API on Expert and up to 10 numbers per plan. Zapext wins on selling from one number: a Kanban pipeline, follow-up reminders and scheduled messages on its first plan, voice transcription, and up to 4 people on the same number with Plus: ≈ US$ 192/year, charged in Brazilian reais (BRL) at 5.2 BRL/USD on 28 Sep 2026, or ₹1,799/month in India. Choose WA Web Plus for broadcasting and running several numbers from one plan, Zapext to track leads and follow-ups. Prices checked on wawplus.com on 25 Oct 2026.
Frequently asked questions
Is WA Web Plus free?
It has a free version: its site says "Get Started Free", but the pricing page does not list what the free version includes. Paid plans start at US$14.99 a month or US$149.99 a year for one number (as of Oct 2026).
How much does WA Web Plus cost?
As of Oct 2026: Starter US$14.99/month or US$149.99/year for 1 number, Professional US$34.99/month or US$349.99/year for 5 numbers, and Expert US$49.99/month or US$499.99/year for 10 numbers. The pricing page lists Scheduled Messages from Professional and webhooks on Expert only.
Is WA Web Plus a CRM?
Not in the pipeline sense. It adds broadcasts, auto-reply workflows, templates, privacy tools and exports to WhatsApp Web, and it lists no Kanban or deal view. If you need to track each lead through sales stages, a CRM extension such as Zapext fits better.
Is WA Web Plus safe?
On 25 Oct 2026 its Chrome Web Store listing had a Featured badge and said the publisher has a good record with no history of violations. It discloses that it handles personally identifiable information, and its terms leave the risk of bans with the user. Check the permissions, and message only people who agreed to hear from you.
Is WA Web Plus the same as WAPlus?
No. WA Web Plus is made by Elbruz Technologies, listed in Istanbul, Turkey. WAPlus CRM is a different extension from a different company; see our Zapext vs WAPlus comparison.
Can several people use Zapext on one WhatsApp number?
Yes, on the Plus plan: up to 4 users on the same number, with chat transfer and round-robin distribution, for ≈ US$ 25/month (charged in Brazilian reais, BRL, at 5.2 BRL/USD on 28 Sep 2026) or ₹1,799/month in India. Starter is for one user.
Do Zapext and WA Web Plus work on a phone?
No. Both are desktop extensions for WhatsApp Web. Zapext runs in Chrome and other Chromium browsers such as Edge, Brave, Opera and Vivaldi, and its automations work only while the computer is on and WhatsApp Web is open.